Sunday, January 24, 2010

Do you know of any law cases that involve the blurring line between advertsing and journalism?

Going to answer this without any research, so I apologize. But it seems like it would be difficult to find such a case...it's not illegal for any news organization to pass off an advertisement as news, it's just strongly looked down upon in the journalism community.


In fact, many advertising executives, and even publishers, do everything they can to exert pressure over news, especially in B2B publications...I quit as editor of a magazine when they started to sell the front cover to companies who wanted a paid-for profile...and this is common.


Read your newspaper (and magazines) carefully one day...you'll notice some fakey-looking ';news'; about a company with the ';advertorial'; label on some of the pages, I'm sure...The advertising department wants people to think it's news, but that label is put on it ONLY because the journalist side of the publication would threaten to walk out if that label wasn't there, not because of any law against it.-- a newspaper editor.Do you know of any law cases that involve the blurring line between advertsing and journalism?
No, but here's a good definition of advertising:





Advertising: Arresting human intelligence long enough to get money from it.

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